Freedom To Vote Act
Vote.org is a nonpartisan 501c3 nonprofit that uses civic technology to simplify political engagement, increase voter turnout, and strengthen American democracy.
Creative Manager
I joined Vote.org just 6 months before the 2022 midterm, tasked with leading an overall Vote.org website refresh and redesigning GOTV campaigns in time for the election. After a successful midterm launch, I was promoted to a full-time Creative Manager to continue to lead the creation and development of the organization’s visual identity across all platforms.
By identifying opportunities to deliberately streamline the organization's creative and visual assets, I lead and execute the creation of a cohesive aesthetic that reinforces the Vote.org brand, amplifies key messaging, and turns out voters. I am constantly aligning complex narratives across internal stakeholders and departments, building strategic digital-first outreach campaigns to make our immense impact heard far and wide.
2022 BRAND GUIDELINES - VOTE.ORG
BEFORE / AFTER - 2022 VOTE.ORG BRAND REFRESH
HOME PAGE - BEFORE / AFTER
TOOL PAGE - BEFORE / AFTER
IMPACT REPORT - 2022 ELECTION
2022 IMPACT REPORT
2022 ELECTION DAY campaign - FOOD TRUCK ACTIVATION
#BANNED CAMPAIGN - FRIEZE EVENT BRANDING + PRODUCT DESIGN
SOCIAL CONTENT - GOTV CAMPAIGNS, rapid response CONTENT
